Concept:Communication that flows from a higher level of authority to a lower level in an organization is called downward communication.
Explanation:In an organization, communication follows the chain of command.
A superior gives instructions, orders, or feedback to a subordinate below them in the hierarchy.
This direction, from top to bottom, is known as downward communication.
It is used for directing work, delegating tasks, and explaining policies.
Other types include upward, lateral, and horizontal communication, which do not match this top-down flow.
Answer:A. downward communication