Concept:Direct selling creates a personal link between the manufacturer and the final consumer.
Explanation:Manufacturers sell directly to consumers to establish closer relationships with them.
This helps the manufacturer understand individual needs, preferences, and feedback easily.
It also allows the manufacturer to build customer loyalty and gather useful market information.
Although direct selling reduces the role of middlemen and may increase profit, the main purpose is personal contact with consumers.
Thus, the focus is on the direct relationship between the producer and the buyer.
Answer:B. make contact with individual consumers